NAR: Confidence in the industry climbs for real estate firms

The majority — 66 percent — of residential U.S. real estate firms are optimistic about the industry and expect to see improved profitability in the next year, according to the 2014 National Association of REALTORS® Profile of Real Estate Firms. Confidence in the commercial real estate sector is also improving with more firms expecting gains. Read more from NAR.

Among the findings from NAR’s survey:

  • 45 percent of firms are recruiting sales agents
  • 87 percent of those recruiting cite increased business growth as their primary reason
  • 48 percent expect increased industry competition to come from non-traditional market participants
  • 59 percent said the most common concern for the market is the ability of Millennials to buy a home given the job market and their debt loads.
    (Source: National Association of REALTORS®) 

 

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