Illinois REALTORS® approves three-year strategic plan

The Illinois REALTORS® Board of Directors gave its approval to a plan that will guide the association for the next three years at its business meetings in Naperville last week.

The outline is the result of more than a year of work which included a comprehensive member survey, and which involved scores of members aiding in the crafting of the 101-year-old organization’s priorities.

The work identifies five core areas the association will focus on in the years ahead:

  • Advocacy: Protect private property and promote the value of REALTORS®.
  • Education: Create professional development programs that help REALTORS® strengthen their businesses.
  • Ethics: Advance ethics enforcement programs that increase REALTOR® professionalism.
  • Legal: Protect REALTORS® by providing legal guidance and education.
  • Outreach: Share the story of the association and its role in helping REALTORS® succeed.

Many of the plan’s details were worked out by a Strategic Thinkers Working Group, which provided the information to the Strategic Planning Committee.

This entry was posted in Fall Business Meetings, News by Jon Broadbooks. Bookmark the permalink.

About Jon Broadbooks

Jon Broadbooks is Vice President/Communications for Illinois REALTORS®. He serves as editor of online and print content for the association’s communications including the Illinois REALTOR® magazine and e-newsletters. He conducts spokesperson training seminars and oversees website development for the Association.

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