Make your mobile office more efficient: business builder tip #5

Since REALTORS® spend so much time in their vehicles, they can take steps to make the day more productive, such as using the right technology for their lifestyle, says Sam Powell of Dream Town Realty in Chicago.

Sam Powell

In the cover story of January Illinois REALTOR® magazine, “Work Smart! Business hacks to help you kick-start 2017,” Powell provides six ideas that have helped her succeed.

She’s one of nine individuals interviewed in the story. Find out more about her ideas and those of her colleagues across the state.

Try ‘cross-industry networking’ for business builder tip #4

The personal connections of REALTORS® can have a great impact on their success, and so Deena Zimmerman of SVN/Chicago Commercial suggests “cross-industry” networking in the Illinois REALTOR® magazine story “Work Smart! Business hacks to help you kick-start 2017.”

Deana Zimmerman

“I focus on commercial real estate, so I attend as many residential events as I can for two reasons,” she says. “One, it’s a huge referral opportunity for me, but I also learn so much about the residential side of the industry, which is very valuable when working with businesses who want to know where their customers live and how much they spend on their homes. Two, I also meet so many great resources for my clients when they are ready to buy a home.”

Zimmerman is one of nine REALTORS® and industry experts who offer their ideas for starting their businesses on the right foot in 2017. Get all three of her ideas plus tips from eight other contributors.

Lay groundwork for successful negotiations: business builder tip #3

To improve how you negotiate with fellow real estate professionals, boost your confidence before you start negotiating.

One strategy is to make your negotiating target optimistic but justifiable, says Karel Murray, a real estate trainer, in the story “Work Smart! Business Hacks to help you kick-start 2017” of Illinois REALTOR® magazine.

Also, it is important to understand people’s wants and needs before the negotiating begins, says Murray, one of nine industry experts and REALTORS® who share their insights in the January magazine story. Want to know more? Get the details.

Use ‘Facebook Live’: business builder tip #2

“Make this the year you try Facebook Live,” says Marki Lemons Ryhal, REALTOR® and social media trainer in the cover story of January Illinois REALTOR® magazine.

Marki Lemons Ryhal

Lemons Ryhal is one of nine individuals who share their ideas for REALTORS® to build their businesses in 2017 in “Work Smart! Business hacks to help you kick-start 2017.” Of the five tips she offers regarding Facebook Live, one is to:

  • Stop stressing about how you will look on camera. Consumers don’t care, they just want good content. Do pay attention, however, to recording quality. Viewers will accept bad visual quality, but they won’t listen to bad audio.

For more ideas from Lemons Ryhal and other industry experts, go to page 16 of the January magazine.

Shaffer shares tips for crafting a successful business plan: business builder tip #1

Kickoff the New Year with a bang by following the advice offered by industry experts and fellow REALTORS® in the cover story of the January issue of Illinois REALTOR®.  The paper edition is due to hit mailboxes this week, but you don’t have to wait to read, “Work Smart! Business Hacks to Help You Kick-Start 2017.”

Brandon Shaffer

Creating a solid business plan has been a key to the success of Bloomington-area REALTOR® Brandon Shaffer, who then breaks the plan into targeted sections. He focuses on sales goals, technology usage, education and professional development, networking, marketing, team building and personal life goals.

Shaffer, a 2016 graduate of the Illinois REALTORS® Leadership Development Program, offers several other tips for increasing the success of a business plan.  He’s one of nine contributors to the cover story. Read it now!